A UK alternative to MoeGo for dog groomers
Updated 7 October 2026
MoeGo is a popular grooming system in the United States. If you’re a UK groomer weighing it up, this page sets out the main differences with Pawdiary, a booking system built in the UK, so you can decide which suits you.
Pricing
At the time of writing, MoeGo’s published plans are priced in US dollars, starting at about $99 a month according to its listings on software review sites. Check its website for current UK pricing.
Pawdiary is priced in pounds: a free plan for up to 20 active pets, Pro at £19 a month, Plus at £35 and Team at £49, with nothing added on top. Every plan starts with a 14-day trial with all features on.
Built for UK groomers
- Texts go from a UK number, and prices, dates and spelling are British.
- Client data is stored in the UK, with a data processing agreement for your business.
- Consent forms and terms are signed online and kept with each client.
- Card payments through Stripe, with deposits and no-show fees in pounds.
Features to compare
Both systems cover the core of a grooming business: a diary, online booking, reminders and pet records. When comparing, look closely at the things you use every day.
- Rebooking: Pawdiary shows who is due a groom from each dog’s usual interval and lets you message them in one tap.
- Mobile grooming: Pawdiary plans each day’s route with drive times and fuel costs, and supports set areas on set days.
- Filling gaps: Pawdiary shows free time in your diary and the regulars who usually come then.
- Team: diaries per groomer, staff logins, tips and commission on the Team plan.
Switching
You can import clients and pets from a spreadsheet, including an export from your old system. Run both side by side during the free trial, then move over when you’re ready.
Questions
Is MoeGo available in the UK?
MoeGo can be used by UK businesses. Check its website for current UK pricing and which payment and text-message features are supported here.
Can I move my clients from another system to Pawdiary?
Yes. Export your clients and pets as a spreadsheet and import them into Pawdiary. Pets come across with their clients.
More guides
- How to cut no-shows in your dog grooming businessPractical ways for dog groomers to stop no-shows and late cancellations: reminders, deposits, a clear cancellation policy and a waitlist to fill the gaps.
- How to get dog grooming clients to rebookKeep your grooming diary full by getting regulars to rebook on time: book the next groom on the day, know who is overdue and send the right nudge.
- Starting a mobile dog grooming business in the UKA practical checklist for starting a mobile dog grooming business in the UK: training, insurance, the van, pricing your round, bookings and client records.